How to Get Ideas pdf mobi txt 2024 电子版 下载

Most people would agree that to get an idea you must first gather all the necessary information; second, work at finding an idea; and third, forget about it and wait for inspiration to hit. The third part's easy, but hardly anybody tells you how to do the first two. Worse, nobody tells you how to condition your mind before you set out on your journey. And if your mind isn't idea-conditioned it doesn't make any difference if you know the steps; you'll never reach the ideas you're capable of creating. For, telling a person who isn't idea-conditioned how to generate ideas is like telling a person with weak legs how to high jump."How to Get Ideas" starts by defining an idea as "nothing more nor less than a new combination of old elements." Then it uses that definition as a springboard to discuss how to get them. The first seven chapters deal with the things you must do to condition your mind to be ripe and ready for idea creation. These fun but effective methods range from "Be more like a child" to "Screw up your courage." Chapters 8 through 11 explain, in more specific detail, the actions that you make in order to get an idea, looking at, defining the problem, gathering information, and purposefully "forgetting about it."Lastly, after developing a methodology for creativity and idea generation, the book goes on to explain how to put your ideas into action. This new edition will additionally include 2 new concepts. One that focuses on how to "rejoice in failure" - showing how one can reframe apparent defeat to be a major generative source for powerful new ideas. The other will explain the importance and the details behind the construction an environment that is ripe for idea creation.

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Jack Foster, a creative director for various advertising agencies with more than 40 years experience.

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Most people would agree that to get an idea you must first gather all the necessary information; second, work at finding an idea; and third, forget about it and wait for inspiration to hit. The third part's easy, but hardly anybody tells you how to do the first two. Worse, nobody tells you how to condition your mind before you set out on your journey. And if your mind isn't idea-conditioned it doesn't make any difference if you know the steps; you'll never reach the ideas you're capable of creating. For, telling a person who isn't idea-conditioned how to generate ideas is like telling a person with weak legs how to high jump."How to Get Ideas" starts by defining an idea as "nothing more nor less than a new combination of old elements." Then it uses that definition as a springboard to discuss how to get them. The first seven chapters deal with the things you must do to condition your mind to be ripe and ready for idea creation. These fun but effective methods range from "Be more like a child" to "Screw up your courage." Chapters 8 through 11 explain, in more specific detail, the actions that you make in order to get an idea, looking at, defining the problem, gathering information, and purposefully "forgetting about it."Lastly, after developing a methodology for creativity and idea generation, the book goes on to explain how to put your ideas into action. This new edition will additionally include 2 new concepts. One that focuses on how to "rejoice in failure" - showing how one can reframe apparent defeat to be a major generative source for powerful new ideas. The other will explain the importance and the details behind the construction an environment that is ripe for idea creation.

• 作者：一坨土 发布时间：2023-10-07 21:15:10

  没看完 本来是为了学英语看的 但内容太烂了所以放弃

• 作者：茉莉 发布时间：2022-03-15 18:48:14

  作为看完的第二本英文原版书纪念一下

• 作者：dliu201304 发布时间：2019-03-17 13:03:24

  都是作者的主观意见，未有严谨的实验设计或者详实的参考文献，给的意见太过简单，不具有参考价值，对一半弃。

• 作者：Elise 发布时间：2011-11-04 13:48:17

  如何人尽其才物尽其用。

• 作者：房子里的灰犀牛 发布时间：2023-08-14 08:22:00

  有些建议挺有趣的，比如同时做多个项目，一个做累了再换另一个，而不是累了就停下来去看肥皂剧

• 作者：雨兲の泣☆┈ 发布时间：2016-01-24 21:30:48

  众多名人引言和作者在广告公司的个人经验堆砌的一本鸡汤书。

• 译文吐槽

  作者：ink 发布时间：2023-12-08 15:47:30

  

  看第四行，狗屁不通，彭老师硬是一个表面积都挤不出来

  原文内容对工艺开发人员来说是极具价值的；

  能从书中学习到学到对于工艺开发的思路；

  但是，译文刚读到第二章，越来越忍不住了，他奶奶的彭老师，明显是用翻译软件翻译的。翻译老师难道没有再翻译完成后自己回头审阅一下，看看驴唇马嘴还对不对的上？！就你这翻译水平，我还不如多花点时间读原著了，实在是浪费时间读这译文，也浪费钱买书。

• [书评人俱乐部]黑洞的科普仍是黑洞

  作者：lw躺着看云 发布时间：2017-08-11 11:28:22